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How is Patient Segmentation Changing in 2023?

How is Patient Segmentation Changing in 2023?

Patient segmentation divides populations into distinct groups—each with specific needs, characteristics, or behaviors. Doing so allows care delivery and policies to be tailored for each group. The idea of patient segmentation is not new, for example, the cancer model segments care from the general population. However, combining demographics, care patterns, and patient status, we can find new opportunities to tailor care for groups of individuals. Doing so drives engagement because it informs providers how to better understand their patients ….

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Gene Therapies: Miracles at a High Cost

Gene Therapies: Miracles at a High Cost

In 1996, Doug Olson was diagnosed with Chronic Lymphocytic Leukemia which responded to treatment for years. In 2010, he was given the harsh reality that his cancer had mutated and was no longer responding to standard therapy. A story that many patients face every day. For Doug, his story would have a happy ending. Ten years after undergoing an experimental therapy, CAR-T, he lives free of Leukemia. While treatments like CAR-T are on the rise, the high cost for these…

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