How is Patient Segmentation Changing in 2023?
Patient segmentation divides populations into distinct groups—each with specific needs, characteristics, or behaviors. Doing so allows care delivery and policies to be tailored for each group. The idea of patient segmentation is not new, for example, the cancer model segments care from the general population. However, combining demographics, care patterns, and patient status, we can find new opportunities to tailor care for groups of individuals. Doing so drives engagement because it informs providers how to better understand their patients ….